Villa Florence Hotel










Located in the heart of Union Square and Downtown, the Villa Florence is San Francisco’s only contemporary Italian-inspired boutique hotel offering an authentic downtown experience.

The design refreshes the hotel's identity by highlighting its beautiful architectural qualities with clever contrasts in traditional and contemporary architecture and design. With backlit art-glass wall panels in bright golden yellow tones, the entry and lobby desk are clearly marked and the light creates a shimmering metallic quality on the adjacent walls, which feature Venetian plaster. Accented with modern uplit chandeliers, the expansive spaces are beautifully illuminated and bring out the details of the crown molding, deep ceiling coffers, and columns.

The study in contrasts continues with rich dark wood flooring partially covered with cream and bright yellow carpets to define seating areas. Appointed with contemporary furniture and metal accents, fabrics include a mix of shimmery neutrals combined with bold patterned pillows in black, yellow, and cream. Large black and white photographs of Renaissance era sculpture adorn the walls creating a contemporary, graphic feel.

The design extends into the guest rooms, which feature complementary carpet, wallpaper, and fabric patterns with bright yellow accents, wood finishes, and black and white art photos.

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